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Congratulations to Pr. Pigneur and Dina Elikan

We are happy to congratulate Dina and Yves for their research in progress paper acceptance at the European Conference of Information Systems (ECIS) 2018 in Portsmouth UK.

The paper is titled « Foundations of a visual tool for brand identity » and a poster will be presented in Portsmouth in June. The authors present their first steps towards developing a visual tool for supporting teams in startups and SMEs develop their brand identity.