What is the challenge facing businesses today? Deciding on processes that will be most effective and innovative in order to differentiate themselves from the competition. This can mean going against the tide of certain current practices or trends, for example in terms of locating production or approaches to marketing.
Professor Franciska Krings, expert in workforce diversity and discrimination at HEC Lausanne (UNIL), met Robin van Känel, Director of Ricochets, an agency in Lausanne specialized in Linkedin communication, to exchange about good practices on this professional social network.
Integrated reporting provides a more holistic representation of a firm’s activities, combining key financial and non-financial information, including environmental and social details. Better still, research by Gaia Melloni and her colleagues reveals that firms producing concise and easy to understand reports, in line with international guidelines, may benefit economically in terms of market value and liquidity, compared with those that do not. But with some important caveats.
Job applications are often highly competitive. Inevitably applicants will try to present the best, most suitable version of themselves to the hirer. But just how far will they go to appear an attractive applicant?